About

Helecia Choyce and Associates is a Consulting and Film company based in Los Angeles, California. We are dedicated to producing films and documentaries dealing with mental health, women empowerment, comedy and action thriller. The company was founded by Entrepreneur Helecia Choyce. With Helecia experience in the Entertainment Industry, she has a niche for capturing genuine reactions from her unique way of telling stories. 

 Being an African American, single mother of four children, her entrepreneurship skills have led her to form many companies in the entertainment industry. Understanding the need of diversity, Helecia wanted to tell stories that show unification through entertainment and diversity within the film and television industry. 

The industry today is starving for ideas of Real life stories, documentaries, reality television and films that have an emotional connection to capture audiences across the world. HustleGurl Films is positioned to have a stable spot in the Television and Film industry. By applying experience with seasoned story tellers, we at HustleGurl Films plan to tell stories that deal with real life experiences that audiences can relate to worldwide. HustleGurl films new deals include, film and television financing, film, television distribution, marketing and advertising placements. We are excited to share our stories with the world.

“Unlike all the other art forms, film is able to seize and render the passage of time, to stop it, almost to possess it in infinity. I’d say that film is the sculpting of time.”

– Andrei Tarkovsky